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Female Lighting v. Male Lighting

Image courtesy of tiramisustudio at

Image courtesy of tiramisustudio at

The New York Times has a thought-provoking article on the difference between the way female politicians are photographed v. their male counterparts: Sarah Palin’s Mustache.

The article discusses the reaction to the 2008 Newsweek cover of Sarah Palin that was considered less than flattering:

“In effect, we had typically ‘man lighting’ and ‘female lighting’ — and they weren’t the same. Also, because our editorial policy was not to alter news photos, we generally did not use close-up images of women on the cover because of the potential for an unflattering image.”

Great examination of the expectations we have regarding the media images of prominent women v. prominent men.





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